Ubi delivers high-quality participant recruiting through a rigorous, hands-on approach tailored to your research goals. With dedicated resources in the US, Canada, UK, China, and a trusted global network, we recruit high-quality participants across the globe. Our team aligns closely with your study needs, crafts custom screeners in-house, and double-screens every participant to ensure fit and reliability.
You’ll receive clear, timely updates throughout the process—so you’re never guessing, always informed, and consistently impressed by the caliber of your recruits.
Ubi is your trusted research execution partner, managing every aspect—from remote interviews and surveys to in-depth diary studies. We deliver high-quality, precise data with expertise and care. With a unique cultural lens, we help your team immerse in your customers' cultures and values for deeper, more impactful insights.
Sample methodology:
Remote & in-person interview
Diary study
Concept testing
Survey
Analogous research
Culture immersion activities
Day in a life video
In addition to execution, Ubi provides end-to-end research support that delivers actionable, insight-rich outcomes tailored to your team’s needs. Whether it's uncovering unmet user needs, crafting customer segmentation, or identifying market opportunities, we help you make informed, strategic decisions. What sets us apart is our deeply collaborative and flexible approach—we engage in focused conversations with your team throughout the process and share bite-sized insights as we go. We stay closely connected to ensure everything we deliver is timely, relevant, and ready to drive impact.
Sample deliverables:
Insights & opportunity share
Consumer Segmentation
Trend & forecasting
At Ubi, we specialize in translating culture—helping you understand the deeper values, beliefs, and contexts that shape why people do what they do. Through methods like cultural immersion, analogous research, and day-in-the-life video storytelling, we bring your team closer to the lived realities of your customers. This kind of rich, contextual understanding empowers you to make smarter, more empathetic product and business decisions that truly resonate with your audience.